If you’re not using it to promote your brand, there may not be much value in selling it. However, if your business is using Twitter to engage with customers and followers, then there may be some potential in selling your account. Consider the following factors when considering whether or not to sell:
-How engaged are customers and followers on your Twitter account? Are they talking about your brand, sharing links to your content, or engaging with you directly?
-What type of content is being shared on your Twitter account? Is it valuable information that can help attract new customers, promote sales and increase brand awareness?
-What are the social media metrics for your Twitter account (followers, tweets, re tweets )?